When we approached Lighthouse Safety, they had a long list of ideas on what their new Trade Show display should look like. Unfortunately, they couldn’t find someone to work with them to develop the look. Optimum Signs was happy to help.
When we engaged our customer, we needed to learn what they were trying to do. What message did they want to deliver to their potential customers? After a few minutes of discussion, our customer decided that their brand needed some work first. Our graphic designers went to work to help them improve their brand and perfect their signage. After many design meetings and discussions, we decided that we needed 2 new 4 x 8 signs for their building, 2 48″ x 92″ retractable banner stands, 2 8′ custom designed table covers and a host of trade show displays. Our design focused on the unique nature of their business which is the installation of safety railing systems. The systems install to the ceiling of hangers, the exterior of a building, or the rooftop of a building. The rail system ensures that if the worker were to fall, the system would catch them and not allow them to become injured. Whether it’s from the top of a airplane or while climbing the exterior of a smoke stack, these systems prevent serious injury or worse. If you can imagine, they have some very interesting customers. Which is what we decided to concentrate on for the trade show banners and signs. We reflected some of the very interesting photos of the installs that they have done in the past. Each of the banner stands was different so they could be used separately, or together.
The exterior signs were printed on 3M vinyl and laminated to ensure that the colors stay bright. The substrate was a simple piece of OmegaBond aluminum which will provide years of wear and tear looking as good three years from now as it does today.
If you need custom designed trade show displays or individual components of a display, contact Optimum Signs at info@optimumsignswi.com or call us at 262.289.9481.
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