Waukesha, WI – Sign Company Discusses Common FAQs about Custom Lobby Signs

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What is a Custom Lobby Sign, and Why is it Important?

A custom lobby sign is an inviting centerpiece to any business’ reception or entrance area. It often includes a company’s logo, name, or tagline to create an immediate and memorable impression. Other than branding, lobby signs serve functional purposes: they help visitors and clients feel confident in knowing they are in the right place. Done right, these signs build trust and elevate an organization’s professional appearance.

What Materials Are Best for Lobby Signs?

Materials options for lobby signs are many and of high quality, each possessing certain advantages:

  • Acrylic: Acrylic is hugely in demand because it offers a smooth, glass-like appearance; hence, it is best for professional office settings. Besides, it is pretty durable and can be customized with a wide range of color options and thicknesses.
  • Metal: These can carry an air of sophistication through robust, smooth finished touches that could be perfect for corporate settings. Metals could be used as standalone letters or sometimes mounted on panels.
  • Wood: Great for businesses looking to achieve a more welcoming look. It is perfect for places looking to add a more organic or rustic touch, such as boutiques or even health and wellness centers.
  • Foam: These are light, versatile, and cheap. These letters can be layered to create a three-dimensional effect on your signage without blowing the budget.

How Do I Select the Right Design?

A lobby sign needs to be designed in concert with the overall branding of the corporation. Things to keep in mind include:

  • Font and Color: Choose fonts and colors that really represent your brand’s style. While strong fonts can denote strength, soft, gentle tones can speak of something far softer. Consider consistency in relation to your brand guidelines to reinforce recognition.
  • Size and Placement: The sign needs to be of a size commensurate with the space in which it may be placed. A teensy sign may look all out of place, while a large sign on a small area may overpower the space. Place at eye level behind a reception desk for integer visibility.
  • Lighting: Back-lighted or halo-lit signs are even more professional. Lighting options add variety and visual interest, especially in low light or to make important sign features pop past whatever is around them.

Optimum Signs for Your Lobby

Adding a personalized lobby sign to your business can totally transform your reception area into an extremely welcoming and professional space. Here at Optimum Signs, we have quite a few custom lobby sign options to perfectly match your business’s style, brand, and budget. Call us today to share your vision with us and get started on designing your lobby sign that speaks volumes to each passing individual through your doors.

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