Optimum Signs Logo

Your Top-Rated Local Sign Company / Shop / Store / Business

Serving the Greater Waukesha County Area including Menomonee Falls, Milwaukee, Waukesha, Brookfield, New Berlin, WI


As Optimum Signs has grown, so has the variety of services offered to our customers. From Channel Letters to Monument Signs, Optimum Signs can take care of all your marketing needs.

Whether it’s Signs, Banners, Vehicle Graphics or a variety of other options, we promise to deliver every order on time, on budget, and catered to fit exactly what you need. Our talented designers are always happy to work with you to determine how to best market your brand, and won’t settle until every detail is just right. Whether we are starting from scratch or using your design, we always aim to exceed your expectations. Our superior quality of goods and services are two things you won’t find just anywhere, and we look forward to helping you create the perfect product for your company’s needs.

We serve the greater Milwaukee area and its surrounding communities including Waukesha, Brookfield, Menomonee Falls, Franklin, Racine, Kenosha and Madison, WI. Call today for a free quote.

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IBVI Commercial Sign Made By Optimum Signs in Milwaukee

Here at Optimum Signs, we prioritize the needs of our customers above all else. We’re here to work with you in order to design the perfect sign for you and your company.

In addition to our design and production prowess, we take communication very seriously. Throughout the duration of a project, you will receive regular updates regarding estimated timelines and milestones. That means no more having to pick up the phone and try to tackle someone to get the latest update on your project!–what a relief! Additionally, if your project is large enough, we will assign a project manager to your account to guarantee that you are kept up-to-date on all aspects of the project. It is our job to make sure that you are completely satisfied with your designs, so we don’t manufacture anything without making sure you’re 100% happy with how it turned out. As our motto says, we’re here to get you noticed!


ADA Signs

ADA (American Disability Act) signs are necessary in all public buildings and they are heavily regulated by federal law. Most businesses open to the public must be ADA compliant. These signs can be used for directional wayfinding, room identification, and much more.


Custom banners can come in unlimited sizes and types. Retractable banners, flat banners, mesh banners, flag banners are just a few. Sizes are governed by your needs and your creativity but always remember that a banner is only a temporary sign until you can place a permanent sign. Some municipalities regulate the use and placement of banners and others how long you can use them.

Lobby Signs

Most custom lobby signs are mounted directly to the wall at the entrance of the business. They can be made out of acrylic, metal, wood, or even PVC. We can fabricate your logo into almost any substrate and give your business the professional look you seek. If you don’t have a logo, we can work with you and help design a logo that represents your business.


Auto Repair Shops

For auto repair shops in Menomonee Falls, Brookfield, Milwaukee, and New Berlin seeking to boost visibility and attract more customers, impactful signage acts as a beacon to drivers in need. We specializes in crafting high-quality signs that establish your shop as a trusted resource. From towering pylon signs guiding vehicles your way to sleek dimensional letters conveying quality service, we our customized displays make you stand out.


Optimum Signs understands the challenges restaurants face standing out. Our custom exterior signs grab attention, while interior displays reinforce branding and provide helpful directionals. We offer an array of options – from captivating LED pylons to timeless wood carvings to chalkboard menus – that establish visibility and reflect your vision. With complimentary renderings and full-service installation, we make enhancing your restaurant’s image easy.


As specialists in healthcare signage, we partner with hospitals and clinics to create customized wayfinding, branding, and accessibility solutions. We understand that effective signage is essential for medical facilities. Our signs not only provide clear navigation but also reinforce compassion and inclusion. By meeting ADA requirements and aligning designs with your care philosophy, we ensure signage contributes to patient comfort.

Retail Stores

Whether you own a clothing boutique, specialty shop, or any type of retail store, impactful custom signage plays a crucial role in your success. We understand the challenges retailers face and help you captivate audiences while supporting operations through ADA signs, illuminated channel letters, digital displays, and more. As your local sign company, we make the process smooth from concept to installation. We can help your retail store shine.

Small Businesses

Small businesses are the backbone of local economies. However, getting noticed and competing with chains can prove challenging for independent owners. We offer customized signage specially designed to meet small business needs. Our strategic guidance helps enterprises reinforce their brand identity and connect with more customers through impactful sign solutions. Durable signs conveying credibility guide patrons to your door and drive new sales.

Client Testimonials

James Ferdon
James Ferdon
20. July, 2022.
Scott and the staff were great with working on my vehicle. They coordinated well and did a wonderful job on my truck, I have recommended them to all my customers
Craig Luther
Craig Luther
19. July, 2022.
Have had both of my business vans wrapped here and I could not be more pleased. Don't miss a chance to work with this company they are great and you will not be disappointed!
William Jackson
William Jackson
11. April, 2022.
These guys are wonderful
Sam Cassidy
Sam Cassidy
11. October, 2021.
Scott & the team at Optimum have been a huge help with setting up signage for our pop-up shop in the Milwaukee area. Super responsive, quality products and competitive pricing! Would definitely recommend to anyone in the area needing signage!
Midwest Aerial Productions
Midwest Aerial Productions
29. April, 2021.
Scott and his team have been a pleasure to work with, great quality and timely response!
Michelle DeGrave
Michelle DeGrave
12. April, 2021.
Optimum signs has installed decals on a variety of our machines. From work vans to large industrial lifts - the craftsmanship is always flawless. Would highly recommend them to others!
Kirstin Cutler
Kirstin Cutler
16. March, 2020.
Working with Scott and Optimum Signs has been an excellent experience for our company! The vehicles graphics we ordered are high quality and we know from previous experience that his graphics are going to stand up in the weather. We look forward to working with him in the future!
Dee Johnson
Dee Johnson
29. December, 2019.
Jim did an amazing job with putting my logo on my van. I would highly recommend them and would most definitely return in the future!
Cory Savage
Cory Savage
5. April, 2019.
Could not be happier with the work Optimum did on our very large inner office wall. We literally can't find a seam and our space was not easy to work with.. They were great during installation and we highly recommend them! All around great experience...

Milwaukee Signage Product Gallery

From Our Blog


Signs are graphical symbols used to inform an audience of a company’s brand, products, and services. This is also used as a navigational tool on roadways or inside and outside of buildings.
Sign companies provide different types of signs that support the marketing goals of companies, organizations, restaurants, stores, and other businesses. They don’t just make the finished product but also do consultation, design, getting a permit, and finally installation.
The materials used to make signs can vary depending on where they are going to be placed and how they’re going to be used. Choose from the most common materials available: acrylic, aluminum, plastic, fabric, PVC, magnetic, vinyl, or wood.
The length of time it takes us to complete a sign project depends on factors including the size, design, and type of materials needed. Within two to four weeks after receiving your purchase, we will have your signage ready.
We value the relationships we have with our loyal clients. Hence, checking that the process of making your sign corresponds to all of our guidelines at every stage is our top priority.
Work closely with our supportive team by getting a free quotation! Don’t hesitate to contact us at (262-439-0912) for any questions you may have right now.
The type of sign you should choose depends on how you want it to affect your business. Give it some thought since it is a fantastic long-term investment opportunity.
There are factors that affect the price of a sign and usually, it is made for its longevity and the purpose of getting more visibility from the public.
Even if we were not the ones who originally designed your sign (we hope we’re going to be next time!), we are pleased to install any type of sign for you. Whether it’s inside your office, at the front of your store, or up in your ceiling.
Before handing over your hard-earned cash, it is advisable to verify that you are dealing with a long-standing, reputable, registered sign company in your region. Signs are an excellent investment, but it’s crucial to know that you’re taking this significant step with the right team.